We are looking for a Content Planner with a hands-on background in digital & social media content planning and trends to join our content studio. You will partner with our wider strategy, business and creative teams as well as client and external partners. This role’s purpose is to translate business objectives into impactful content strategy for digital and social media channels with the goal of driving tangible business results. These plans will focus on all digital and social platforms relevant in Japan (Korea as a second priority). While this role will focus on digital content marketing, a knowledge of brand-building and mass-awareness media campaign strategy will be useful as well.
The ideal candidate possesses an extensive knowledge of content strategy, messaging, customer insights and application to journey thinking, content development and campaign optimization through data & analytics. There will be an equal focus on social platforms (Instagram, Twitter, Line, Kakao) and relevant digital platforms (website, emails, programmatic, etc). The ideal candidate possesses knows how to set up, manage and optimize effective campaigns.
Skills and Experience Required