Ogilvy

Analyst

Posted Date 10 months ago(16/02/2022 12:13 AM)
Job ID
2022-11310
# of Openings
1
Department
Planning

Overview

A logical and analytical thinker, who will be trained to provide insight on media channel effectiveness in terms of driving traffic, user’s on-site behavior and across paid, owned, earned touched points, and identify emerging trends amongst consumer, category and culture.

Responsibilities

Client Management

· Collaborate with internal cross functional teams such as tech team (developers), account team and Strategists to understand business needs, role of digital touch points, role of our owned platforms (typically brand site, campaign site on mobile, social and other digital platforms), data needs, and what needs to be tracked, measured and analyzed

 

Strategy

· Provide web/mobile site insights and deliver insights that can help improve UI/UX.

· Analyze and report findings from social media

· Conduct deep-dive analysis on website performance to address client’s specific business questions or customer engagement questions

· Write analysis reports to evaluate campaign performance and campaign effectiveness

 

Creative Leadership

· Passionate about creative thinking and good ideas

 

Leadership & People Management

· Clear communication with multiple stakeholders

· Always consult with Strategist or other team leaders with enquiries by providing own thoughts in terms of solutions, not just throw the questions

· Has the ownership to facilitate the implementation of campaigns or projects

Qualifications

· Bachelor degree required (computer science, math, statistics preferred); Master degree a plus

· Prior experience with web analytics tools will be plus

· Experience in cooperating with database team is a plus

· A fast learner and open-minded to adopt and learn new things

· Demonstrated analytical skills

· Aspiration for excellence

· Good written English, fluent in verbal English a plus

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