Design Lead manages all aspects of the design process, from research and ideation to creative conceptualization and design. He/She collaborates with stakeholders to research and develop cohesive design plans, create concepts, and oversee the development of prototypes.

As a team lead reporting to the Design Manager, he/she initiates design and research activities to be performed and provides on-the-job training to enhance the core competence of his team members. He/She also works with a diverse group of internal and external stakeholders to ensure the final design output meets the needs of the organization or customers.