Ogilvy

Senior Social Community Manager

Posted Date 6 months ago(26/05/2022 5:00 AM)
Job ID
2022-12078
# of Openings
1
Department
Social
Client
TCCC

Overview

As our new Senior Community Manager for Social Media, you will lead the community management on a global beverage account developing strategic approaches for audience growth, crafting custom responses and content for audience engagement and helping us achieve maximum impact of the overarching brand story.  

 

You are able to pitch bold social strategies, ideas, and frameworks to the most senior clients, draft compelling content for an array of brands with different audience considerations, stay on top of trending content and audience behaviors to inform opportunistic content and strategies. 

You enjoy building deeper engagements with your audience, analyzing and optimizing strategies and content and you love to work with content creators and production partners.  

 

Working within a team model to service client needs, you will be required to provide strategic direction and leadership within the group. In addition to being a client facing lead, you will be charged with working with partner agencies handling media, production, and performance aspects of the book of business.   

 

Our goal at Geometry Ogilvy is to develop integrated strategies that help transform our clients’ businesses through customer value and business value, by matching great creative ideas with effective distribution and leading expertise in paid social media. As a strategic lead, you will identify solutions for delivering best in class work while unlocking growth through organic development.   

 

A representative of our social media marketing capability at Geometry Ogilvy, you will work with teams to deliver our offering of an end-to-end integrated approach pulling together creative, media and data expertise to deliver agile and result-driven campaigns for our clients. 

 

If this sounds like the next challenge you are looking for, let us know.

Responsibilities

Key Accountabilities/Outcomes

 

・Oversee the creation and implementation of the monthly social calendar with Community manager

・Strategic management and optimization of 2-way social interactions between the client’s with the social media community.

 

Core Duties

 

・Maintain a strong understanding of social platforms and take an active role in all aspects of a social media intensive project — identifying the brand’s issues, running competitive benchmarks, forming recommendations, building the architecture of proactive messaging, and reactive engagement. 

・Lead unplanned/opportunistic content daily stand-ups

・Interact with client teams including marketing and operations regularly, in order to prepare processes and operational flows for channel and content management.

・Brief and coordinate with interdisciplinary team to prepare well informed community management strategies around cultural moments and crisis communication.  

・Monitor social media platforms, respond and escalate audience comments as needed (this could include, but is not limited to: Twitter, FB, Line Messenger, TikTok, and YouTube).

・Collaborate with analysts and media planners to report on channel results – specific data.

・Keep up to date and provide recommendations on cultural events, news stories, social trends that may impact audience interaction with our clients’ brands.

Translate business objectives into social media objectives, enriched by proprietary benchmarks (best content/format, CPM/CTR/CPA in category etc.).

Qualifications

  • 4-8 years of experience, with min 3 yrs in-house social and/or digital agency.
  • Solid knowledge of social media best practices, digital trends and the social media landscape in Japan.
  • Deep understanding of the different mechanisms of varied platforms, including Instagram, Facebook, Twitter, YouTube, Discord, TikTok, Twitch, etc. 
  • Self-motivated with a hands-on approach. 
  • Able to multi-task in a fast-paced environment. 
  • Creative thinker who can bring new ideas and keep our client brands relevant.
  • Native Japanese & English fluency

 

 

Geometry Ogilvy Japan is an equal opportunity employer. We believe in creating a dynamic work environment that values diversity and inclusion and strives to recruit a diverse slate of candidates to help us achieve that goal.

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