• Senior Digital Strategist

    Posted Date 5 months ago(23/01/2018 10:14 PM)
    Job ID
    2018-2685
    # of Openings
    1
    Department
    Social
    Applicant Type
    No Restrictions
  • Overview

    About Social@Ogilvy

    At Social@Ogilvy, we design social business solutions that use the collaboration and advocacy strengths of social media to drive value internally and in customer relationships while managing risk.

     

    We believe strongly in…
    – Fully integrated solutions for a new customer/stakeholder journey
    – Global shift calls for the largest network of Social Media strategists
    – Social Business Solutions that can drive customer and internal value across the enterprise

     

    Being a leading Social Media Marketing Team, we have produced award-winning strategies and works, even attaining Gold for Marketing Agency of the Year and Silver for Campaign Asia Agency of the Year in 2017.

     

    About Head of Social@Ogilvy

    Rika Sharma has firmly established her position as a thought leader in the Digital, Social & Content space has played a crucial role in bringing in new business, creative & client accolades for her and the agency. Her digital and integrated marketing experience pans over a decade's experience working both on the client and agency side across APAC, North America and D&E markets, globally.

     

    She has been named one of Asia’s most influential digital media professionals by the World Brand Congress in 2015, and one of Campaign Asia’s Top 20 Women to Watch the very same year. Just recently at the Hall of Fame Awards, Rika also bagged Business Head of the Year.

     

    SUMMARY OF ROLE

    As the industry is at the apex of change, you have the opportunity to play a pivotal role in defining ‘planning for the future’. You will be responsible for the cultural relevance and final effectiveness of the brand’s content strategy.  You will have an entrepreneurial sprit with a desire to do right by the brand and those that you work with.

    Responsibilities

    ESSENTIAL DUTIES AND RESPONSIBILITIES

    • Leads and participates in marketing and communication strategy development for top clients and new business at Social@Ogilvy. 
    • Furthers the client’s communication needs through social insight research and dialogue with technical specialists, account managers and creatives. 
    • Presents research/strategy findings in client and new business meetings. 
    • Works with the account manager and creative director to effectively craft creative briefs and brief creative staff.
    • Works with the client to shape the engagement plan and prioritise the media touchpoints for the brand.
    • Works with other disciplines – shopper marketing, Neo, PR, digital, wherever necessary in order to design the right solution for a client problem.
    • Monitors and interprets cultural and social trends relevant to client business.

    COMMUNICATION ABILITY

    • Ability to “hold a room” and discuss strategic problems with emotional intelligence as well as the normal kind of intelligence.
    • Ability to read, analyze and interpret information from a variety of sources, such as trade journals, research reports, white papers and cross-tabulated survey data. 
    • Ability to draft research reports, presentations, white papers and general business correspondence.  Ability to effectively support presentation of research results to customers, clients and other employees of the organization.  

    REASONING ABILITY

    • Ability to define problems, collect information, establish facts and draw valid conclusions based upon information furnished in written, oral or diagram form. 
    • Ability to make the creative jump from observations to insights, and to meet the creative department halfway when in those fragile moments of creative development.

    Qualifications

    REQUIREMENTS

    • Bachelor’s degree required
    • Minimum 8 years of experience, able to work independently and face clients confidently
    • Someone who can understand and quickly ‘get’ the Asia Pacific region - be it consumers, the business context etc
    • Positive attitude and a great team player

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