Ogilvy

  • Analyst, Customer Engagement & Commerce

    Posted Date 1 month ago(23/08/2019 5:30 AM)
    Job ID
    2019-4975
    # of Openings
    1
    Department
    Consulting
  • Responsibilities

    • Interpret data and work with various type of data sources (e.g. POS, web analytics, membership, etc.)
    • Organize data, create schema and structure for driving analyses
    • Run analyses on customer behaviour blending with structured, unstructured, and/or qualitative dataset
    • create key insights and recommendations through quantitative analysis
    • utilise sophisticated statistics models to drive marketing strategies and planning
    • provide KPIs and performance tracking summary via various reporting and data visualisation tools

    Qualifications

    Education and Experience

    • Strong quantitative or engineering background, with degree in Statistics, Computing, Business (Marketing), or Data Science preferred
    • 4-5 years of experience in CRM and loyalty program, customer behaviour analysis and reporting
    • Knowledge of SQL is necessary (MSSQL preferred)
    • Experience in using Tableau or related analytics visualisation tools is preferred
    • Knowledge of R, Python would be an advantage

     

    Qualities and Interests

    • Ability to work independently with excellent communication skills in English
    • Able to translate data science methodology and results into meaningful layman's terms insights
    • Strong analytical mind with attention to detail
    • Curious and willing to learn (with interest in new data/digital marketing technologies)
    • Good social spirit in collaborating with team

     

    Candidates with less experience will be considered for ‘Junior Analyst, Customer Engagement & Commerce’ role.

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