Ogilvy

  • Digital Strategist

    Posted Date 2 months ago(08/08/2019 5:47 AM)
    Job ID
    2019-6041
    # of Openings
    2
    Department
    Planning
    Applicant Type
    Perm Resident/Citizen only
  • Overview

    As a senior member of the Digital Domain - Consulting department you will be responsible for helping our clients set the vision for digital initiatives, operating in a strategic advisor capacity and capable of translating business objectives into actionable, measurable recommendations and requirements.

    As a subject matter expert, you will be expected to lead projects on a wide range of digital disciplines from overall digital brand strategy to social, mobile and more specialized areas like CRM and e-commerce.

    You will be part of a dynamic and growing Ogilvy Vietnam’s Strategy & Consulting Team and will be responsible as project leader to make strategic recommendations and involve other specialized consultants like Data, Search UX/UI, Consumer Engagement, E-commerce consultants according to project needs.

    Responsibilities

    • Digital Strategy Consulting
    • Social Media Strategy Consulting
    • Mobile Marketing Consulting
    • Ecosystem Development & Channel Strategy
    • Content Strategy Development
    • Development of Customer Segments/Personae
    • User Journey Development
    • Specialized Consulting in areas like CRM & e-commerce
    • Presentation Development
    • Development of KPI and Measurement Frameworks
    • Creative Brief Development
    • Ensure that all new projects or campaigns are well-briefed and handed over into the business
    • Working with account teams to help oversee implementation of key projects
    • Working with Business directors to identify and drive new business opportunities
    • Creating/supervising client performance reports
    • Running client workshops
    • Generating thought leadership & best practice initiatives for key clients

    Qualifications

    • Minimum 5 years’ experience in a related role.
    • Agency background preferred.
    • Bachelors' Degree required, preferably in business or marketing; Master’s degree will be a plus.
    • Excellent knowledge of the English language
    • Excellent presentation skills
    • Ability to collaborate and work well with others, as a team.
    • As the project leader, you are expected to involve other more specialized consultants like UX, data & search consultants, depending on the project needs.
    • Strategic thinking ‑ e.g. be able to support the development of a Digital Channel strategy based on target customer segments/personae
    • Linking Strategy with Execution ‑ e.g. be able to translate that strategy towards Digital requirements, and as such develop and deliver a Digital roadmap;
    • Functional knowledge of Digital Channels ‑ e.g. be able to articulate the wide possibilities of Digital Channels for a company (web, social, app, …), either for internal or external use;
    • Ability to contribute to increasing the level of innovation in digital strategy.
    • A passion for digital and an ability to communicate and enthuse others with that passion
    • Solution focused attitude
    • Hard working

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