There are three main businesses within Ogilvy: Brand & Advertising, Experience, and PR & Influence. Ogilvy’s growth is dependent on the depth and breadth of these capabilities and the client solutions they ultimately provide.
The Head of Experience is therefore a critical business development role, with the responsibility of growing the Experience business within the Vietnam office and on each client. This includes strategies and execution that touch on all aspects of our clients’ experience including digital transformation, acquisition and performance, CRM and loyalty, ecommerce, digital product and social media.
The Head of Experience will be continually driven to learn new skills, keep abreast of changing technologies and be continually finessing and fine-tuning experience strategies, persona and journey, engagement ideas, acquisition plans, loyalty programs, ecosystem design and plans to unlock total customer value. With the rapid growth of ecommerce and shopping platforms, this role will also help develop a clear value proposition and services to manage commerce for our clients, working closely with key staff to leverage our network intelligence.
The successful candidate will work to connect the different components of Ogilvy Consulting, strategy and client teams, along with our MarTech CoE, to provide client solutions.
Leadership & People Management
*** Reporting & KPI
Please note that only candidates who make good impression through his/her written self-introduction will be contacted for further steps.