The search specialist will be overseeing, implementing, and managing campaigns on both organic and paid search scopes.

• Knowledge of technical and on-page SEO and paid search management is required.
• Knowledge of other Google marketing channels like Youtube, Display and Shopping is ideal, but not required.
• Experience working with third-party suppliers is ideal.

Possible current position of potential fit: SEO analyst, digital marketing analyst, PPC analyst, SEM/SEO officer, Paid analyst, digital marketing specialist, paid search specialist, search specialist, seo specialist

Product

Package our product as a solution, showcasing a combination of both brand understanding and Search landscape expertise. Help grow our menu of services to adapt to industry changes and client needs.

Strategy

• Position our product offerings (primarily, but not limited to, SEO and Paid Search) as part of an overall agency solution to client needs.
• Able to provide bespoke solutions to client needs, considering budget, priorities, and impact based on timelines and objectives
• Able to articulate strategies and recommendations in a non-technical tone, depending on who the audience is.
• Packages previous successes and ongoing testings as a means to showing the value of our solutions.

Execution

Knows the in's and out's of the Search space and can implement both by-the-book and outside of the box tactics.

• Updated with industry changes and able to think forward in terms of impact to clients.
• Communicates results based on the KPIs set during planning.
• Able to project manage to ensure timely delivery of work.

Profile

Be the champion for our Search product offerings.

• Goal-oriented in strategies and optimizations.
• Consistent in delivering work that has been committed, both in terms of time and expected output.
• Creative when it comes to problem-solving and in recommending solutions.
• Communicates challenges as they happen.
• Proactive in putting forward solutions for sudden challenges.
• Keeps abreast on industry news and updates.
• Has ownership of committed work, be it internally or externally.

People

Influence both internally and externally in relation to our Search offering.

• Able to manage people involved in delivering our Search solutions, e.g. third-party suppliers, junior team members, etc.
• Manages expectations in a timely and objective manner.

Profit

Consistently on-budget and on-time.

• On-time and on-budget delivery of work.
• Aims for efficiency and effectiveness when delivering products.
• Exhausts all possible efforts to retain existing businesses, when the need arises.
• Takes ownership of advocating our products by actively participating and representing the team on new business proposals/pitches.